Dog owners in the UK live with over 129 different breeds, but which are the nation’s favourites? A new survey conducted by interactive dog toy company Tug-E-Nuff has revealed the top choices.

A poll of 1,200 dog owners found the Labrador Retriever holds the crown as the UK’s favourite dog, praised for its intelligence, enthusiasm, and friendliness. The high-energy Border Collie comes in second, while the active and sociable English Cocker Spaniel holds third place. The Cockapoo is fourth, remaining popular among Brits, and rounding out the top five is the Golden Retriever, known for its loyal and playful nature.

Tug-E-Nuff Survey Highlights

Danny Nelis-Rouse, Managing Director at Tug-E-Nuff, commented: “Dog owners share their lives with so many different breeds, from rare breeds such as Schipperke, through to popular breeds we all recognise like Retrievers, Collies and Spaniels.

“All dogs are individuals and have their own personalities that we fall in love with. At the same time, different breeds tend to also have certain characteristics that help define that particular breed and things that make them tick – particularly when it comes to play.”

According to the poll, nine in ten owners play regularly with their dogs, finding that play boosts their dog’s happiness (58%), motivation (44%), and strengthens the bond between owner and dog (43%).

“It’s great to hear that so many owners are regularly engaging their dogs and discovering the power of interactive play, but it’s important to remember that a dog’s play style and favourite toys will vary depending on their breed,” added Danny.

“Labrador Retrievers, for example, were traditionally bred to retrieve game and return it, so they have a desire to fetch and carry their toys – meaning they’re most likely to enjoy playing with something similar to Tug-E-Nuff’s The Clam – a versatile treat dispensing toy to throw, hide, find, fetch and tug.

“Collies, however, are natural herders, and they need significant physical and mental stimulation to keep them happy. A chaser toy – especially one made with sheepskin – will be a hit with this breed.”

Top 10 Dog Breeds in the UK

According to Tug-E-Nuff’s Power of Play survey, the top ten dog breeds in the UK are:

  1. Labrador Retriever
  2. Border Collie
  3. English Cocker Spaniel
  4. Cockapoo
  5. Golden Retriever
  6. German Shepherd Dog
  7. Staffordshire Bull Terrier
  8. Springer Spaniel
  9. Jack Russell Terrier
  10. Labradoodle