Tails.com, a tailored dog food service in the UK and Netherlands, has proudly announced its certification as a B Corporation after undergoing assessment by B Lab.

B Lab is a non-profit network dedicated to fostering a global economy that benefits people, communities, and the planet. Certified B Corporations, like Tails.com, undergo independent assessment by B Lab to demonstrate their commitment to high standards of social and environmental performance, transparency, and accountability. Tails.com achieved an impressive overall score of 89.8 points across five key impact areas: governance, workers, customers, community, and environment.

Environmental Initiatives

Tails.com earned commendation for its robust environmental strategy, which includes transitioning all its sites to 100% renewable energy. Furthermore, the company reduced total waste generated in its factories by 14% and donated over 455,000 meals to pets in need in 2023.

The well-being of Tails.com employees also received “strong” results in the Workers area of B Lab’s Assessment. The company ensures that its team members are fairly compensated by paying a relevant local real living wage for each site. Additionally, Tails.com promotes holistic approaches to work-life balance, offering flexible working arrangements, a nine-day fortnight with no loss of pay, enhanced parental leave, breastfeeding policies, and socially responsible pension options.

Joining a Respected Community

With over 2,000 registered B Corporations in the UK employing more than 81,000 workers, Tails.com joins a respected community of businesses committed to making positive social and environmental impacts.

Paolo Woods-Wyatt, CEO at Tails.com, expressed pride in the company’s achievement and commitment to continuous improvement. He stated, “Tails.com is founded on the ambition to change the world of pet food for good. Achieving certification as a B Corp from B Labs is rightly a challenging process and it has also been a valuable catalyst to inspire us to check, measure and challenge the way we run our business for the future.”