An in-depth discussion at BVA Live is set to explore the balance between running a successful veterinary practice and maintaining a commitment to animal welfare and contextualised care.

This session addresses vital issues connecting animal welfare, treatment choices, and the challenges veterinary practices face in delivering contextualised care.

This discussion follows the Competition and Markets Authority’s (CMA) recent announcement of a formal investigation into veterinary services for household pets, highlighting concerns about limited treatment options for clients.

Exploring Contextualised Care

The session, titled “Does running a successful practice jeopardise our commitment to animal welfare and contextualised care?”, will examine what contextualised care means, how it defines a successful practice, and its implications for animal welfare. It will also emphasise the importance of understanding the animal’s needs alongside the owner’s circumstances and abilities.

Organised in association with the British Veterinary Association’s (BVA) charity, the Animal Welfare Foundation (AWF), the session will be chaired by BVA Junior Vice President Elizabeth Mullineaux. Speakers include Adam Tjolle, Professor and Chair of General Veterinary Practice from The Royal (Dick) School of Veterinary Studies; Andrea Jeffery, Honorary Senior Lecturer at the University of Bristol; and Kate Higgins, Director of Village Vets Formby. Delegates will have the opportunity to ask questions and discuss their experiences of providing contextualised care.

Elizabeth Mullineaux said, “Contextualised care is the core theme of this year’s BVA Live. When discussed against the backdrop of the CMA’s market investigation into veterinary services and changes to practice ownership, it’s an important topic that is likely to bring a variety of strong opinions. It’s critical that we explore these challenging issues, and I’m looking forward to hearing the views of our panellists, alongside the debate from the floor.”

The session will take place from 12pm to 1pm on Friday 7 June 2024, in the Business, Careers, and Debates Theatre at BVA Live.

A Comprehensive Event for Veterinary Professionals

BVA Live is a unique, interactive event scheduled for 6 – 7 June 2024. It offers two days of Continuing Professional Development (CPD) and provides veterinary teams with opportunities to connect with fellow professionals and discuss critical issues. This year’s event includes sessions covering equine, farm, and small animals, as well as the return of the BVNA nursing stream. This format ensures accessible CPD for vets at every career stage, covering a wide range of specialisms.

BVA Officers, including President Anna Judson, Senior Vice President Malcolm Morley, and Junior Vice President Elizabeth Mullineaux, will lead various discussion sessions in the BVA Interactive Zone.

For the full programme, visit BVA Live Conference Programme. Fall BVA members at all career stages. To apply for a funded ticket, visit BVA Live or call 02476 719 687.