Clasado Biosciences, a global leader in gut microbiome research, has announced its entry into the pet nutrition market with the launch of Bimuno® Pet.
This move marks the company’s first venture into pet health, expanding its focus beyond human health and nutrition. The growing demand for gut health solutions for pets has driven Clasado to bring its expertise in prebiotics to the animal nutrition sector.
The global pet food market is forecasted to reach a value of USD $161.6 billion by 2028, according to Research and Markets, with a compound annual growth rate (CAGR) of 5.2%. As interest in prebiotics for pets grows, Clasado sees this as an opportunity to apply its two decades of experience in microbiome science to benefit the pet nutrition industry.
Supporting Gut Health for Animals
To support its entry into this new sector, Clasado has introduced the Bimuno® Pet brand, which allows formulators to clearly identify products that focus on pet gut health. The company’s signature prebiotic ingredient, Bimuno® GOS (galactooligosaccharides), is known for being the most researched in its category, backed by over 120 scientific publications, including more than 20 clinical trials.
Per Rehné, CEO of Clasado, explained the company’s shift into pet nutrition: “For two decades, Clasado has been at the forefront of prebiotic research and development, primarily focused on human health applications. As we mark our 20th anniversary, we’re using our gut microbiome expertise to support the rapidly growing pet nutrition sector. This move represents a natural evolution for our business and an opportunity to contribute to the health and wellbeing of companion animals.”
Health Benefits
Bimuno® GOS has proven efficacy in various health areas, including gastrointestinal health, bowel function, immune support, and immune defence. For pet nutrition businesses, these benefits offer an additional layer of value, as the ingredient is linked to specific health claims in some markets, including China and Taiwan. Formulators can use these claims in their on-pack messaging and marketing materials, further distinguishing their products in the competitive pet nutrition landscape.
Steven Riley, Head of B2B & Corporate Marketing at Clasado, highlighted the increasing market demand: “The pet nutrition market is seeing a surge in demand for gut health supporting products, driven by the increasing awareness of the microbiome by the wider market. We can meet this demand head-on, applying our extensive knowledge of prebiotic galactooligosaccharides to support animal health.”
Expanding Pet Health with Microbiome Solutions
Clasado’s venture into the pet sector comes at a time when pet owners are increasingly prioritising their animals’ gut health, seeking products that improve their pets’ quality of life. The company sees gut health as a natural focus within this trend, with prebiotics playing a key role in promoting overall wellness.
Riley added, “It’s an exciting time for our growing team; the pet nutrition market is growing at speed as owners seek to continually improve their pets’ quality of life. Gut health forms a natural area of focus in this regard, and of course, prebiotics. We’re looking forward to collaborating with animal health brands and their formulation teams to develop microbiome-supporting products for pet health that make a difference.”